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Sochi’s Blue Balls

zorb031710.jpgI found this article in the New Zealand Herald thoroughly entertaining:  apparently the 2014 Sochi Olympic Games will be using something called “Zorbs” – giant blue rolling balls with people running inside of them – as the central symbol of the games.

The president and chief executive of the Sochi 2014 organising committee, Dmitry Chernyshenko, said the Zorb had been chosen to represent a new Russia.

“The transparency of Zorbs also reflect the open, accessible and inclusive society that Sochi 2014 Games is helping to build,” he said.

Now that is indeed confusing – and not because the intellectual property rights have been heisted from the kiwis.  I guess it is a little harder to roll a black box down the hill.